{"id":2142,"date":"2026-02-26T12:14:40","date_gmt":"2026-02-26T11:14:40","guid":{"rendered":"https:\/\/www.mej-ceppofruttero.com\/?p=2142"},"modified":"2026-02-26T18:29:35","modified_gmt":"2026-02-26T17:29:35","slug":"from-piedmont-to-the-world-mejs-international-expansion","status":"publish","type":"post","link":"https:\/\/www.mej-ceppofruttero.com\/en\/news\/from-piedmont-to-the-world-mejs-international-expansion\/","title":{"rendered":"From Piedmont to the World: Mej\u2019s international expansion"},"content":{"rendered":"<p>The story of Mej \u2013 Il Ceppo Fruttero began in <strong>1952<\/strong> in Fossano, in the heart of Piedmont. From a small company specializing in <a href=\"https:\/\/www.mej-ceppofruttero.com\/en\/products\/\" target=\"_blank\" rel=\"noopener\">professional butcher blocks and cutting boards<\/a>, over time we expanded our outlook <strong>beyond national borders<\/strong>, reaching Europe and Asia.<\/p>\n<h2>From trade fairs to international markets<\/h2>\n<p>Our journey abroad began with <strong>international trade fairs<\/strong>, where we presented our work to foreign buyers and industry professionals. That is how Mej professional butcher blocks and cutting boards found their place in <strong>European and Asian markets<\/strong>, eventually reaching the <strong>United Arab Emirates<\/strong> as part of international projects and large-scale supplies.<br \/>\nOver time, markets have evolved, and so have the ways of collaborating and working together. For us, this has meant growing and adapting, while remaining <strong>faithful to the quality and craftsmanship<\/strong> that define us.<\/p>\n<h2>Curiosity as a driving force<\/h2>\n<p>Today Mej is led by <strong>Cristina Fruttero<\/strong>, who continues the path started by her father Michele. Michele, with the curiosity of someone who looks to the future without forgetting his <strong>roots<\/strong>, attended international trade fairs observing with care what the world had to offer. It is this same curiosity that he passed on to Cristina, along with <strong>expertise and passion<\/strong>, giving her the freedom to grow and make decisions with the confidence of having a solid foundation behind her.<\/p>\n<h2>From Piedmont to the world, with the same care as always<\/h2>\n<p>It is not the market that defines our work, but the way we approach it. Care, responsibility, and respect for <strong>raw materials<\/strong> guide every choice, in a production process entirely <strong>Made in Italy<\/strong>.<\/p>\n<p><a href=\"https:\/\/www.mej-ceppofruttero.com\/en\/contacts\/\" target=\"_blank\" rel=\"noopener\">Contact us<\/a> to learn more about our butcher blocks and professional cutting boards.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The story of Mej \u2013 Il Ceppo Fruttero began in 1952 in Fossano, in the heart of Piedmont. From a small company specializing in professional butcher blocks and cutting boards, over time we expanded our outlook beyond national borders, reaching Europe and Asia. From trade fairs to international markets Our journey abroad began with international&#8230;<\/p>\n","protected":false},"author":1,"featured_media":2141,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[32],"tags":[],"class_list":["post-2142","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mej\u2019s international expansion with butcher blocks and cutting boards | Mej Ceppofruttero<\/title>\n<meta name=\"description\" content=\"From Piedmontese craftsmanship to international markets: the global growth of Mej and its butcher blocks and professional cutting boards.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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